About Us
Rabbit Ear Laces is a luxury brand company imagined and created by me, Keegan, a young man who wanted to inject some fun and functional style into the monotonous and boring business looks often worn by gentlemen today. I believe every man wants and needs a little something special to help him stand-out from the crowd and Rabbit Ear Laces do just that.
As a kid, I was dressed for church on Sundays in the same repetitive shades of blacks, blues, and grays. I continued to wear the same lackluster looks as a young man. My competitive high school debate team required a similar monotonous uniform; I argued and articulated in another suit, another tedious tie, and another pair of sensible black dress shoes. As Idaho’s representative in the United States Senate Youth Program, I spent time with amazing, interesting, and well-informed leaders; all dressed in unremarkable, unimaginative, and uninteresting attire. Serving the people of Santa Rosa, California as a missionary is the most exciting work I’ve ever done; while serving I wore the same conventional suits and shoes- every day, for two years.
In college, my most important and special projects were presented in the same routine and repetitious suits and shoes. Special dates and special occasions called for similar clothing. As a college graduate interviewing for opportunities, I wore the same predictable, passionless, and plain ensembles that everyone else was wearing too. I was swimming in a sea of sameness only occasionally enhanced by a trendy necktie or two. I was intelligent enough understand and appreciate the necessity of suits and smart attire. Gentlemen certainly should look professional, polished, and even posh. But I wanted a way to project some personality into my look. I wanted something to help me be noticed and remembered.
Every pair of dress shoes I have ever purchased included a terrible pair of shoelaces finished with terrible plastic ends. Even my most expensive shoes were equipped with lousy laces. My dress shoelaces broke and frayed all the time. Because I frequently wore reasonable and respectable dress shoes, I frequently required replacement shoelaces. On an important day, just before an important meeting, I put on my important suit, and disaster struck. I snapped a shoelace while getting ready. I didn’t have a replacement pair of shoes or laces on hand. I had two choices. I could attend my meeting with a missing shoelace, or I could use the bright blue laces in my athletic shoes. I swapped out my broken laces for the bright blue ones and hurried out the door hoping no one would notice. Everyone did. I was noticed and remembered. Rabbit Ear Laces was born.
Rabbit Ear Laces are crafted with highest quality fibers for superior strength and durability. They are tailored in the Textile Capital of the World for spectacular color richness and vibrancy and are refined with superior metal aglets for additional sophistication. Rabbit Ear Laces unsurpassed quality provide stand out style for shoes and elevate wearisome wardrobes, helping gentlemen everywhere be noticed and remembered. Always dress well with Rabbit Ear Laces.